Modules for course N1BZ | MA/BUSMRKM
MA Business and Marketing (May start)
Year 1 Modules
Compulsory Modules
ABM-4115 Management Research
(15)
(Semester 3)
ABM-4439 International Marketing
(15)
(Semester 3)
ABM-4010 New Venture Creation
(15)
(Semester 3)
Optional English Language Modules
The student may not take more than
1 module.
QXS-4007 English for International Busi
(15)
(Semester 3)
Year 2 Modules
Compulsory Modules
ABM-4006 Marketing Strategy
(15)
(Semester 1)
ABM-4521 Int'l Marketing communication
(15)
(Semester 1)
ABM-4431 Organisations and People
(15)
(Semester 1)
ABM-4413 Int'l Strategic Management
(15)
(Semester 1)
Dissertation / Applied Business Project
The student must take 1
module.
Optional Modules
ABM-4530 Global Brand Management
(15)
(Semester 1)