2007

  • PublishedCustomer community and co‐creation: a case study
    Rowley, J., Kupiec‐Teahan, B. & Leeming, E., 3 Apr 2007, In: Marketing Intelligence and Planning. 25, 2, p. 136-146 11 p.
    Research output: Contribution to journal › Article › peer-review

2001

  • PublishedMeasuring consumer quality judgements
    Kupiec, B. & Revell, B., 1 Feb 2001, In: British Food Journal. 103, 1, p. 7-22 16 p.
    Research output: Contribution to journal › Article › peer-review