Modiwlau cwrs N1AV | MA/BUSMRK
MA Business and Marketing
Modiwlau Blwyddyn 1
Compulsory Modules The student must take 105 credits from
the modules.
ASB-4413 Int'l Strategic Management
(15)
(Semester 1)
ASB-4521 Int'l Marketing Communication
(15)
(Semester 1)
ASB-4431 Organisations and People
(15)
(Semester 1)
ASB-4006 Marketing Strategy
(15)
(Semester 1)
ASB-4115 Management Research
(15)
(Semester 2)
ASB-4439 International Marketing
(15)
(Semester 2)
ASB-4010 New Venture Creation
(15)
(Semester 2)
Dissertation / Applied Business Project
The student must take 1
module.
Optional Modules The student must take 1 module.
ASB-4530 Global Brand Management
(15)
(Semester 1)
ASB-4426 Contemporary Issues in Mgmt
(15)
(Semester 2)
ASB-4440 Consumers in Global & Digital
(15)
(Semester 2)
Optional English Language Modules
The student may not take more than
1 module.
QXS-4005 English for International Busi
(15)
(Semester 1)